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办公家具|消费文化与【办公家具】设计新趋势
| 发布日期:[2010/5/11] 共阅[6004]次 | 办公家具|www.xa2008.cn
随着我国经济的不断发展,人们的文化水平和价值观念也发生了变化。现在消费者在物质和精神两方面具有多样性和多变性的消费需求,从物质到精神,文化性的软消费在不断提升,并日益成为一种发展趋势,可以说人类已经进入一种新的消费时代。从我国当代消费表现出来的人性化、人文化、生态化、大众化和个性化等特点,陆续延伸出来时尚消费、品牌消费、简约消费、绿色消费等等消费文化的新类型。
1、时尚消费观北京办公家具
时尚具有强烈的时代性和引导性,但时尚却从来不是先验性的,主观的凭空臆造出来的,是建立在特定的社会环境和文化氛围之上,并通过相应的艺术表达方式和科学技术手段加以表现出来的。现代社会发展表明,科学技术不在是万能的,艺术形式也不在是永恒的,而科学、艺术、时尚的融合及相互作用则是无限潜能的。我们说,从来不存在一种永远的科学技术,也不存在一种永恒的艺术形式,艺术与科学是伴随着社会时尚潮流的发展而不断演进的。当今中国很多白领把吃麦当劳,喝星巴克的咖啡,用宜家的家具作为一种消费时尚。
所以进行家具设计时,要了解社会习惯、流行时尚,要求家具的造型、颜色、材料等与流行时尚保持一致。每年世界各国的家具展后,都会有一种流行,一种时尚产生出来。
2、品牌消费观办公家具
品牌是文化价值的载体,是一个负载着重要信息的符号,商品一旦被确立为品牌,无形中被赋予了某种象征意义,被消费者用来进行社会交流和表达,即“消费的符号”。实际上,某些特定的品牌已经成为消费者用来表达自我身份的标识,就像著名的劳斯莱斯、法拉利等汽车品牌,在给人一种高档次、高品位印象的同时,也是消费此品牌的消费者自我身份的体现。
家具品牌是用以区别其他家具的标签,更是对良好生活方式的倡导,引导消费者选择符合自身喜好、个性、情境的生活。在商品日益同质化的今天,人们购买商品的同时,就是在购买一种品牌,一种文化。
3、简约消费观办公家具公司
人们在日趋繁忙的生活中,渴望一种简洁和纯净来调节转换精神的空间,这是人们在互补意识支配下,所产生的摆脱繁琐、复杂追求简单和自然的心理。简约设计以简洁明快的表现形式来满足人们对现代社会的需求。
简约设计的理念是“简约而不简单”,是众多因素经不断的组合而筛选出来的精华,是将物体形态的通俗表象提升凝练为一种高度浓缩高度概括的抽象形式,所推崇的是最简洁的结构、最俭省的材料、最洗练的造型和最纯净的表面处理。在简约中追求丰富,在纯粹中显现典雅。
现代简约主义设计风格更是融入了“绿色设计”的理念,这也是简约主义设计风格的主要特质之一。这一特质使今天的简约主义设计更强调环境的保护、资源的节约以及可持续发展。我们再也不会去寻找表面上的美丽和矫揉造作的丰富感,而是去寻找洁净的、直截了当的美。
板式家具很好的诠释了简约设计,简单明了的直线条,表达出自然与简洁的风格,同时融入几何曲线,以现代或传统两种极端的形态迎合人们的个性化需要。
4、绿色消费观办公家具厂
今天时代的发展给大众生活带来了新的需求,而随着人们对传统消费观念认知度的加深,消费能力的提高,每一个消费者都有了独立的消费意识,他们对市场不再盲从,而是崇拜绿色消费,这种消费观念体现了人类崭新的道德观,价值观和人生观。绿色消费是一种超越自我的高层次的理性消费,是消费观念的转变和日趋成熟,是带着环境保护意识的消费活动,设计为了赢得消费者的青睐,必须树立环保新形象。
随着人们环保意识的增强和对自身健康的重视,越来越多的消费者在选购家具时都希望购买绿色环保的产品。“绿色设计”不仅仅考虑到家具本身的环保性能,更要考虑在整个生命周期内,环境属性(可拆卸性,可回收性,低污染性,可维护性,可重复利用性等),在满足环境目标要求的同时,保证产品应有的功能、使用寿命、质量等的一种设计理念。
来源:北京办公家具网
Office furniture | [b ] [url = http: / / www.xa2008.cn] www.xa2008.cn [ / url] [ / b]
With the continuous development of China's economy, people's cultural level and the value idea also produced change. Now consumers in material and spirit two has the diversity and variability of the consumption demand, from material to spirit, cultural soft consumption is growing, and increasingly become a trend of development, can be said that mankind has entered a new era of consumption. From our country contemporary consumer show humane, cultural, ecological, and the popularization of personal characteristics such as, successively extending out of fashion consumption, brand consumption, consumption, green consumption, simple consumption culture of the new type.
1, [b ] fashion consumption [url = http: / / www.xa2008.cn] Beijing office furniture [ / url] [ / b]
Fashion has strong era and leading fashion, but has never been a priori, subjective figment figment of, is created in the specific social environment and cultural atmosphere, and through the means of artistic expression and means of science and technology to be shown. The development of modern society shows, science and technology is not a panacea, art forms are not eternal, science, art, fashion and the integration of interaction is the infinite potential. We say, there is never a permanent science and technology, there is not an eternal art form, art and science are accompanied by social trends of the development and evolution of the. In today's China many white-collar workers eat drink Starbucks, McDonald's, with IKEA furniture as a kind of consumption fashion.
So for furniture design, to understand the social habits, fashion, furniture modeling, color, materials and fashion consistent. Each year the world 's furniture exhibition, there will be a popular, a fashion produced.
2, [b] brand consumption concept [url = http: / / www.xa2008.cn] office furniture [ / url] [ / b]
The brand is the culture value of the carrier, is a load of important information symbols, commodity once was established as the brand, intangible was given a symbolic meaning, used by consumers to make social communication and expression, namely" consumption symbol". In fact, certain brand consumers have become used to express self identity identification, like the famous Rolls-Royce, Ferrari car brand, to give a person a kind of high grade, high grade impression at the same time, also be consumer the brand consumer self-identity embodied.
Furniture brand is distinguished from other furniture label, it is the good way of life advocates, guide the consumer preferences, in line with its own personality, situational life. In the product increasingly coessential change today, people buy goods at the same time, is to buy a brand, a kind of culture.
3, [b] simple consumptive outlook [url = http: / / www.xa2008.cn] office furniture company [ / url] [ / b]
The people in the busy life day by day, for a pure and simple in regulating the conversion of spiritual space, it is the people in the complementary consciousness, resulting from the tedious, the pursuit of simple and complex nature of psychology. Simple design with concise form to meet the demand of modern society.
The simple design philosophy is" contracted and not simple", is one of the many factors by the combination of screening out of the essence, the object is the popular image promotion form summarized as a highly condensed generalize highly abstract form, the respected is the most concise structure, the most simple materials, most succinct modeling and the most pure surface treatment. In the simplicity of the pursuit of wealth, in pure appear elegant.
Modern minimalism design style is the integration of the idea of "green design", which is also the minimalism design style of the main features of. This trait makes today's minimalist design emphasize environmental protection, resources conservation and sustainable development. We will never go looking for on the surface of the beautiful and precious rich sense, but to find clean, say without mincing words beauty.
Panel furniture very good interpretation of the simple design, simple lines, express the natural and simple style, at the same time into the geometry of curves, with modern or traditional two extreme forms to meet the personalized needs of people.
4, the concept of green consumption [b ] [url = http: / / www.xa2008.cn] office furniture factory [ / url] [ / b]
Today the development of the times to public life has brought new demand, and with the people of the traditional concept of consumption awareness deepens, the improvement of consumption, every consumer have the independent consumer awareness, they no longer blindly worship on the market, but the green consumption, the consumption concept embodies the human new moral concepts, value outlook and outlook on life. Green consumption is a kind of self exceeding high levels of rational consumption, is the consumption concept of the changes and matures, with the awareness of environmental protection consumption activities, designed to win the favor of consumers, must establish new environmental image.
With the enhanced awareness of environmental protection and healthy to oneself attention, more and more consumers in the purchase of furniture when they want to buy green products. " Green design" not only considering the environmental performance of the furniture itself, but also to consider in the whole life cycle, environmental attributes ( disassembly, recyclable, low pollution, maintainability, reusability etc.), to meet the environmental requirements at the same time, to ensure product 's function, service life, the quality of such a design concept.
Source: [ b] [url = http: / / www.xa2008.cn] Beijing office furniture net [ / url] [ / b] |
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